Term: mobile technology
3 post(s)

The Era of Smart Converting

12/12/2016

Today’s technologies are quickly transforming many facets of our lives: drones deliver our online purchases, we can live-stream our thoughts on social media, and our cars are driving us around. Folding cartons have not been left untouched by all of this technological advancement. Today’s converting technologies allow for greater quality control, efficiency, and overall operations optimization than ever before. We truly have entered a new era of “smart converting”.

converting trends
mobile technology
paperboard packaging
smart converting
technology

Beyond QR: What’s Next for On-Package Mobile Marketing

12/4/2014

Today’s consumer wants to be engaged, informed, and entertained by the brands with which they do business. Paperboard packaging has been able to facilitate these important marketing functions with its flat, printed surfaces that are well suited to deliver cutting-edge interactive product information, in-store sales, and entertaining games, and more...

 

augmented reality
marketing
mobile technology
paperboard packaging
qr code

Smart Devices Bring Packaging to Life

11/7/2014

Today, most people regularly access websites, email, and social media sites on their smartphones, so it’s important to pay attention to trends in mobile technology. One particularly exciting trend is Augmented Reality, which actually links physical and virtual experiences in ways that engage, inspire, and inform.

augmented reality
cpg
marketing
mobile technology
personalization
technology
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  • How to Craft Your Sustainability Story
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    2/6/2017

    The paper and packaging industry has an incredible story of sustainability to tell. Manufacturers are creating products that ...

  • How to Craft Your Sustainability Story
  • How to Craft Your Sustainability Story
    2/6/2017

    The paper and packaging industry has an incredible story of sustainability to tell. Manufacturers are creating products that ...